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8 Aug 2024

Crystal Valley Foods Celebrates 30 Years of Excellence

MIAMI, FLA. – August 15,2024 –Crystal Valley Foods proudly announces its 30th anniversary, marking three decades of exceptional service and dedication to the produce industry. Since its inception in 1994, Crystal Valley Foods has maintained its commitment to providing premium-quality fruits and vegetables to customers across North America.

Established in the heart of Miami, Florida, Crystal Valley Foods, a family-owned company, has grown into a recognized specialty supplier, serving retail, foodservice, and wholesale markets. With an unwavering focus on freshness, sustainability, and customer satisfaction, the company has earned a reputation for excellence and reliability.

“We are thrilled to celebrate this significant milestone in our company’s history,” said Jay Rodriguez, CEO of Crystal Valley Foods. “Over the past 30 years, we have remained dedicated to our core values of quality, integrity, and innovation. We are grateful to our loyal customers, dedicated employees, and trusted partners who have been instrumental in our success.”

Throughout its journey, Crystal Valley Foods has continually embraced innovation and industry best practices to meet the evolving needs of its customers. As one of the first companies to import Peruvian asparagus, Crystal Valley Foods helped create and establish the current asparagus box and was among the early adopters of the strict food safety protocols that are now mandatory for every fresh produce company to do business. By implementing advanced technologies in sourcing and distribution, the company remains at the forefront of the produce industry.

As Crystal Valley Foods embarks on its fourth decade in business, the company remains dedicated to its mission of providing fresh, flavorful produce while continuing to foster improved sustainable practices and partnerships within the industry. The company has plans to work on new, more environmentally friendly packaging, lowering energy usage, more sustainable growing practices, and on new ways to support the health, wellness, and everyday lives of their employees, among other practices. They also plan on continuing to grow and diversify their product line as well as increase investment in innovation, infrastructure, and automation.

“As we celebrate our 30th anniversary, we’re not just reflecting on our past achievements but also looking forward with a clear vision for the future,” said Jay. “We are excited and ready for the potential ahead of us.”